Reporting Risk Posture to the Board: Increase Confidence with Exploit Prediction

Account Based Sales: What You Need for Success

The Account Journey: Stage Automation and Attribution

In this webinar, we'll explore how to design and begin to measure the Account Journey by mapping out the end-to-end marketing and sales processes. Specifically, we'll introduce the idea of an "Account Stage" and map out a few variations of an Account Lifecycle Model - i.e., how do we take a prospect from "Target Account" to "Customer"? Once we've established an account lifecycle model driven by the Account Stage, we'll fully automate it by using information about the contacts and sales deals in the account. Read More

Account-Based Marketing: Fad or Fabulous ?

Account-Based Marketing is a hot subject at the moment. What is it ? How does it work ? And what does it do ? Come join international CX and Smarketing expert Peter Strohkorb to find out and to have your questions answered. Read More

Account-Based Marketing: Fad or Fabulous ?

Account-Based Marketing is a hot subject at the moment. What is it ? How does it work ? And what does it do ? Come join international CX and Smarketing expert Peter Strohkorb to find out and to have your questions answered. Read More