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iPad version: The Future of Webinars and Videos in B2B Marketing

Presented by

Patricia Page, Marketing Program Manager EMEA, BrightTALK & Joel Harrison, Editorial & Content Director, B2B Marketing

About this talk

The growth of webinar and video is becoming a huge part of the B2B armoury. With the ability to grow brand awareness and leads, should online events become a vital part of a demand generation strategy? If so, what are the best ways to utilise the platform? How can the content be targeted to the correct demographic? Join Joel Harrison and Patricia Page as they discuss the golden rules to maximising webinar and video effectiveness.
BrightTALK Academy

BrightTALK Academy

22446 subscribers177 talks
Webinar and Video Knowledge - From Beginner to Advanced
The BrightTALK Academy features the fundamentals of executing webinars and best practices to develop channel owners into advanced hosts.
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